Resources to support your Values-Based Messaging from PreventX 2024

The conference theme, “Messaging for a Movement,” underscored the central role of effective communication in shaping attitudes, behaviours, and societal norms.

Attendees were immersed in a range of panels and discussions, each offering unique insights into effective messaging. From broad public campaigns to targeted initiatives, and from community engagement to advocacy at all levels of government, the conversations illuminated the multifaceted nature of messaging for prevention.

The feedback from attendees echoed the resonance of these discussions. One participant remarked on the value of hearing from a truly diverse range of panellists, emphasising how common themes strengthened their understanding of effective messaging strategies. Another highlighted the positive, upbeat tone of the conference, appreciating the inclusion of often-overlooked voices from faith communities.

In an effort to share knowledge and to continue the conversation from PreventX 2024, below is a series of resources shared by speakers and facilitators during the conference. These materials provide an insight into the wealth of insights, strategies, and experiences shared and discussed throughout the event.

We have categorised resources based on the PreventX 2024 session topics: 

Cross-cutting Resources for Prevention and Values-Based Messaging 

• Change the Story by Our Watch 
• Changing the Landscape by Our Watch 
• Changing the Picture by Our Watch 
• Driving Change: Taking action against the drivers of family and gender-based violence by Safe and Equal 
• Pride in Prevention Messaging guide by Rainbow Health   
• The Common Cause Handbook by Common Cause 
• Passing the Message Stick by Common Cause, GetUp, Original Power and Australian Progress 
• Framing Gender Equality Message Guide by Common Cause and VicHealth 
• Conversations for Trans Justice: A guide for trans people, out loved ones, and allies by Trans Justice Project 
• Communicating for Connection: Values-based messaging for multicultural and faith-based communities by Multicultural Centre for Women’s Health and Safe and Equal 
• Values-Map and definition by Common Cause 

 

Campaigning for Change 

• Girls Can Boys Can by Tangentyere Women’s Safety Group 
• 16 Days of Activism Let’s Chat Gippsland by Gippsland Women’s Health 
• BIG Respect Gippsland by Gippsland Women’s Health 
• 16 Days of Activism Toolkit by Respect Victoria   
• Are You Safe at Home? by Safe and Equal 
• 16 Days of Activism to Prevent Violence Against Women with Disabilities 2022 poster resources by Women’s Health East: 
  • Design 1 – Poster Artwork 
  • Design 2 – 16 Days Promotional Poster 

 

Managing Resistance and Backlash 

• Overcoming Resistance and Backlash: A guide for primary prevention practitioners by Safe and Equal 
• Speaking publicly about preventing men’s violence against women: Curly questions and language considerations by Women’s Health West   
• Challenging myths about culture and violence in migrant and refugee communities by Multicultural Centre for Women’s Health 

 

Ethical Storytelling with Victim Survivors 

• Experts by Experience Framework by Safe and Equal 
• Family Violence Lived Experience Strategy by Victoria Government 
• Going to court – how to plan for your day (family violence) video by Victoria Legal Aid 
• Lived experience showcase by Victorian Government 
• Strong Foundations: Building on Victoria’s work to end family violence by Victorian Government 
• Statement from Victim Survivors’ Advisory Council by Victim Survivors Advisory Council 
• The National Plan to End Violence against Women and Children 2022-2023 by Department of Social Services, Australian Government 
• Survivor Statement by Independent Collective of Survivors (ICOS) 

 

Working with Communities in Primary Prevention 

• Improving our approach to community-led prevention: Lessons from the Connecting Communities program by Multicultural Centre for Women’s Health and Safe and Equal 
• Asking The Experts A guide to best practice co-design and consultation with women with disabilities by Women’s Health East 
• Equality for All program information by Women’s Health Grampians 
• Small change, big impact by Women’s Health Services Network 
• Transfemme by Zoe Belle Gender Collective 
• Gender, Euphoria and Sex: A resource exploring gender, sex and consent for trans and gender diverse people by Zoe Belle Gender Collective 

 

Messaging Across Social Justice Movements 

• Cultures of Violence by Nicole Lee (published by Queen Vic Women’s Centre) 
• Anti-trans disinformation is rife in Australia — and it’s being spread by a small group of organisations by Jackie Turner (published on Crikey)   
• Say it Loud by ACON 
• Fuelling Hate: Abuse, Harassment, Vilification and Violence against Trans People in Australia by Trans Justice Project and Victorian Pride Lobby 
• Talking Justice: A guide for community legal centres by Community Legal Centres NSW 
• Key Messages Guidance – Supporting Young People to Understand Affirmative Consent Program by Safe and Equal 
• Legitimate Sexpectations by Katrina Marson 
• Why consent education isn’t enough video by Katrina Marson 

 

Primary Prevention Across Settings  

• Local Government Guide for Preventing Family Violence and All Forms of Violence Against Women by Victorian Government and Municipal Association of Victoria (MAV) 
• Prevention toolkit for local government by Our Watch 
• Summarising the Evidence: Exploring what we know about drivers of violence against women, family violence and other forms of gendered violence by Respect Victoria 
• Leading the change: promoting gender equality by Yarra Ranges, Maroondah and Knox Councils 
• Equality in Action in Our Club by Maroondah Council 
• Guidelines for Preventing Violence Against Women—Taking Action Through Community Sport by Victorian Government   

 

Financial Safety 

• Designed to Disrupt: Reimagining banking products to improve financial safety by Centre for Women’s Economic Safety 
• Action on Financial Abuse and Banking: a 12-month Snapshot by Centre for Women’s Economic Safety 
• Women and Money website 
• Designed to Disrupt: Reimagining banking products to improve financial safety by Centre for Women’s Economic Safety (CWES) 
• Action on Financial Abuse and Safety by Centre for Women’s Economic Safety (CWES) 
• Researching the economic dimensions of domestic and family violence: Information gaps and data strategies by ANROWS